Current:Home > StocksIn a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash -WealthSphere Pro
In a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash
View
Date:2025-04-16 23:43:52
In the wake of the backlash over a sponsored Instagram video, trans influencer Dylan Mulvaney says she's been scared to leave her house for months — and Bud Light has never reached out to her to offer support or discuss what happened.
In a video posted Thursday to Instagram and TikTok, Mulvaney directly addressed what had happened for the first time.
"[W]hat transpired from that video was more bullying and transphobia than I could have ever imagined. And I should have made this video months ago, but I didn't," she said. "And I was scared."
Mulvaney said she waited for things to get better. "But surprise! They haven't really. And I was waiting for the brand to reach out to me, but they never did."
"For months now, I've been scared to leave my house. I have been ridiculed in public. I've been followed," she said, choking up. "I have felt a loneliness that I wouldn't wish on anyone. And I'm not telling you this because I want your pity. I am telling you this because if this is my experience from a very privileged perspective, know that it is much, much worse for other trans people."
Mulvaney has more than 10 million followers on TikTok and nearly 2 million on Instagram.
A few months ago, Bud Light sent Mulvaney a special can with her face on it. She posted a sponsored ad on Instagram, wearing a cocktail dress and enjoying a Bud Light as she discussed March Madness. A photo of her personalized can briefly appeared.
All hell broke loose. Conservative politicians including Florida Gov. Ron DeSantis criticized the company. People posted videos of themselves pouring out the beer, and Kid Rock posted one showing him shooting cases of Bud Light with a gun.
Bud Light, an Anheuser-Busch brand, had been America's best-selling beer for more than two decades. But following outcry from the right over Mulvaney's sponsored video, Bud Light has fallen to second place behind Modelo Especial. Bud Light sales volume dropped 29% in the four-week period ending in mid-June from a year earlier.
In April, Anheuser-Busch put out a vague message that offered no clear support of Mulvaney or the LGBTQ+ community. "We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer," CEO Brendan Whitworth said in the statement.
In a statement to NPR on Friday, an Anheuser-Busch spokesperson said the company remains "committed to the programs and partnerships we have forged over decades with organizations across a number of communities, including those in the LGBTQ+ community. The privacy and safety of our employees and our partners is always our top priority."
Mulvaney suggests that the company's choices endanger the LGBTQ+ community.
"For a company to hire a trans person and then not publicly stand by them is worse, in my opinion, than not hiring a trans person at all. Because it gives customers permission to be as transphobic and hateful as they want," she said. "And the hate doesn't end with me. It has serious and grave consequences for the rest of our community." She closed by encouraging people to donate to the Transgender Law Center.
At the start of the video, Mulvaney sipped beer from a glass. "One thing I will not tolerate people saying about me is that I don't like beer," she said. "Because I love beer and I always have."
veryGood! (335)
Related
- Costco membership growth 'robust,' even amid fee increase: What to know about earnings release
- Trumpeter Ibrahim Maalouf steps out of his comfort zone with 'Capacity to Love'
- Iran releases a top actress who was held for criticizing the crackdown on protests
- Brian Flores' racial discrimination lawsuit against NFL can go to trial, judge says
- Federal court filings allege official committed perjury in lawsuit tied to Louisiana grain terminal
- In 'M3GAN,' a high-tech doll gets programmed to k1ll
- Author Jerry Craft: Most kids cheer for the heroes to succeed no matter who they are
- 2 women hikers die in heat in Nevada state park
- Current, future North Carolina governor’s challenge of power
- 'Ginny And Georgia' has a lot going on
Ranking
- New Zealand official reverses visa refusal for US conservative influencer Candace Owens
- Mike Hodges, director of 'Get Carter' and 'Flash Gordon,' dies at 90
- Sofia Richie and Husband Elliot Grainge Share Glimpse Inside Their Life at Home as Newlyweds
- Ohio officer put on paid leave amid probe into police dog attack on surrendering truck driver
- San Francisco names street for Associated Press photographer who captured the iconic Iwo Jima photo
- Matt Damon Reveals Why He Missed Out on $250 Million Offer to Star in Avatar
- Her work as a pioneering animator was lost to history — until now
- Finding (and losing) yourself backcountry snowboarding
Recommendation
Tom Holland's New Venture Revealed
Bronny James in stable condition after suffering cardiac arrest at USC practice, spokesman says
911 workers say centers are understaffed, struggling to hire and plagued by burnout
Drew Barrymore will host the National Book Awards, where Oprah Winfrey will be a guest speaker
In ‘Nickel Boys,’ striving for a new way to see
Judge in Parkland school shooting trial reprimanded for showing bias against shooter's defense team
DeSantis uninjured in car accident in Tennessee, campaign says
Thomas Haden Church talks 'rumors' of another Tobey Maguire 'Spider-Man,' cameo possibility